Intro:

“This Week In Crypto” is a semi-weekly video podcast now available on

YouTube. The aim is to explain the latest in the world of crypto-news to both the well versed and the novice. The format is a weeknight talk show – similar to “The Daily Show” “The Colbert Report” and other comedy infused news programs.

Creative Brief:

The direction from the client was pretty straightforward.

“Make the show look as if it was done by a team of artists with a high production value.” In addition the client wanted to edit to the comic timing of the punchlines per segment.

All of this came into play as I started the process of editing and laying in the pieces altogether. However, before getting to the editing stages a bit of research was needed to inform the design style of the graphics for each news story.

Inspiration:

Inspiration came in the form of the afore-mentioned nightly talk show graphics. Additionally resources from various broadcast inspirations were also collected (such as nightly broadcasts from 80’s and 90’s nightly news).

All of these inspirations were collected on a Pinterest board and used to pull from for reference.

Process:

The broadcast itself was edited in a nightly talk show style with each news item having a setup and a meme punchline. This was a bit of a new challenge and format for me to experiment with. As time goes on we hope to eventually rebrand the show into it’s next iteration “Next Week in Crypto”.

Final:

Aside from the normal broadcast we wanted to also have a storyline that involves the regular “This Week In Crypto” broadcast being taken over by an alternate ego from the future— the host of “Next Week in Crypto”.

We decided to tease this out with a series of “disruption” and loading graphics that would interrupt the regular broadcast. “Something new and different is on the way”. Very fun and effective.

Loading Screen:

Title Disrupt Screen:

Transmission Interruption: